Studiocult’s, Yuliya Veligurskaya, Takes Jewelry Design To New Heights
There is beauty to be found in the simplest of places. Brooklyn based designer Yuliya Veligurskaya, originally started her journey in the world of architecture but fast forward to 2017 she decided to leave her office job in pursuit of creative freedom. Shortly, Studiocult was born, after careful planning her first product, the MS Paint enamel pin, was a viral sensation that to this day people still search for.
Taking inspiration from the mundane and shedding a new light on things is the drive that keeps Studiocult going. The tagline of the brand being “Inspired by crumbs of shared memories.” and it’s that particular line that evokes familiarity and nostalgia. The brand unapologetically rides their own wave and has a huge following of people that love their products.
Enamored with the ordinary to make it extraordinary, Studiocult has much more in store for the future. With hopes of working with the likes of Felipe Pantone and 100 Gecs to brand collaborations like IKEA and Lazy Oaf the brand has a new piece set to drop this February.
Yuliya from Studiocult is collaborating with Canada-based artist Gab Bois & the concept being, of her “Still Frame Shades” a photograph of a model donning a pair of sunglasses made from film strip negatives. After careful design work and a year of development the brand is eager to release the product sometime this year.
Check out the products available now on the brands site and keep a look out for the Still Frame Shades set to release sometime before the Spring.
